Data predicts the 20 most popular toys for kids this Christmas

As the holiday season approaches, parents everywhere are on the lookout for the perfect gifts to make Christmas truly special. With so many exciting options available, choosing the right toy can be a challenge. To simplify this task, the toy experts at Electric Ride On Cars have analysed current trends and search data to forecast which toys are likely to be the most popular this year.

Below, the experts delved into the top toy picks for Christmas, providing a detailed look at why these toys are capturing the attention of children this year. They covered a range of options, including interactive toys that engage kids with technology, nostalgic toys, and educational toys that combine fun with learning. This guide aims to help you navigate the toy aisle this year and choose gifts that will bring joy and excitement to children this holiday season. 

  1. Toy car

Search Volume: 6200 | Related keywords: Toy car sets, Tesla toy car, police car toy, lamborghini toy car, kids electric car, toy steering wheel | Brand: Various

Toy cars are a classic choice that kids love because they spark imagination and excitement. With a wide range of options, like Tesla and Lamborghini toy cars, police car toys, and even toy cars with steering wheels, children can pretend to drive, race, and go on adventures. The appeal of kids’ electric cars, which allow them to drive around like grown-ups, is also growing. These toys are not just fun, they also help with learning through play by encouraging creativity and story-telling.

Parents can find these toy cars at popular stores like Argos, Smyths Toys, and online retailers like Amazon. Brands like Hot Wheels, Matchbox, and LEGO are well-known for their quality and variety.

  1. Toy soldiers

Search Volume: 5200 | Related keywords: airfix soldiers, green army men | Brand: Various

Toy soldiers are a timeless favourite which offer kids the chance to dive into battles and other adventures. These small figures, often modelled after historical or fictional armies, let children create their own stories. Classic options like green army men and Airfix soldiers are particularly popular, allowing kids to set up entire battlefields and engage in strategic play.

In the UK, parents can find toy soldiers made by brands such as Airfix and BMC Toys which are known for their detailed and durable figures. The toy will be popular this Christmas most likely because kids can collect different sets, reenact famous battles, or invent their own scenarios, making play both fun and educational as they learn about history.

  1. Buzz Lightyear Toy

Search Volume: 3500 | Related keywords: buzz lightyear toy talking, original buzz, lightyear toy, buzz lightyear soft toy, buzz lightyear toy story 2, toy story collection buzz lightyear, toy story 2 buzz lightyear to the rescue | Brand: Disney

Buzz Lightyear toys are set to be a hit this year, driven by the enduring popularity of the Toy Story franchise and the announcement of the 5th instalment in the franchise. With the release of new Toy Story content and merchandise, kids are excited to bring home their favourite space ranger. The talking Buzz Lightyear toy and the Toy Story 2 collectible versions are particularly sought after, offering interactive features and movie-accurate designs that resonate with both new fans and parents who grew up with the original films.

This year, the variety of Buzz Lightyear toys, from soft toys to high-tech action figures, means there’s something for every age group and interest. These toys can be purchased at popular UK retailers like Smyths Toys, Argos, the Disney Store, and online platforms such as Amazon. 

  1. Furby Toy

Search Volume: 3300 | Related keywords: furby purple interactive toy, furby interactive toy, furby interactive tie dye plush toy, furby coral interactive toy, mini furby toy | Brand: Hasbro

Furby toys are set to make a big comeback this Christmas, capturing the hearts of both nostalgic parents and a new generation of children. Known for their interactive features and quirky personalities, Furbies offer entertainment and companionship. This year’s options include colourful versions like the purple and coral interactive toys, as well as the playful tie-dye plush Furby, which add a fresh twist to the classic toy. Mini Furby toys are also popular, providing a more portable version of the beloved character.

  1. Wooden toy kitchen

Search Volume: 3100 | Related keywords: toy bbq set, toy market stall, wooden, toy kitchen accessories, toy life wooden play kitchen, aldi wooden toy kitchen, pink wooden toy kitchen  | Brand: Various

Wooden toy kitchens are expected to be highly popular this year, especially as parents increasingly seek out toys that encourage imaginative play and creativity. These classic toys offer a timeless, durable alternative to plastic, appealing to both kids and parents. The trend towards wooden toys is driven by their eco-friendly nature and their ability to spark more open-ended play. This year, options like the Aldi wooden toy kitchen, pink wooden toy kitchens, and accessories like toy BBQ sets and market stalls are catching the eyes of many parents and children alike.

Wooden toy kitchens, along with their accessories, provide kids with endless opportunities to role-play and learn valuable life skills, such as cooking and grocery shopping.

  1. Lemieux toy pony

Search Volume: 3100 | Related keywords: lemieux toy pony accessories, lemieux toy pony headcollar, lemieux toy pony saddle pad, lemieux toy pony popcorn, mini lemieux toy pony, lemieux toy pony dream  | Brand: Lemieux

The LeMieux toy pony is set to be a popular choice this Christmas, especially among young horse enthusiasts. Known for their realistic design and attention to detail, these plush ponies provide kids with a chance to engage in imaginative equestrian play. This year, the LeMieux toy pony and its wide range of accessories, such as headcollars, saddle pads, and even specific ponies like “Popcorn” and “Dream”, are expected to become favourites among children who love horses or other animals in general.

The appeal of the LeMieux toy pony lies in its ability to mimic the real-life experience of caring for and riding a pony, making it a perfect gift for aspiring young riders. Parents can find these toys and accessories at equestrian stores, select toy retailers, and online platforms like Amazon. With their high-quality craftsmanship and the extensive accessory options available, LeMieux toy ponies are likely to be a much-wanted gift for kids this holiday season, offering hours of imaginative and educational play.

  1. Fidget toy

Search Volume: 2600 | Related keywords:  tangle fidget toy, pop it fidget toy, fidget, toy advent calendar, cube fidget toy, fidget popper toy, gun fidget toy, slug fidget toy, crochet fidget toy, infinity cube fidget toy | Brand: Various

Fidget toys are predicted to be a top trend this Christmas, continuing their popularity as both fun and stress-relieving gadgets. These toys are known for their ability to keep hands busy and minds focused, making them a favourite among kids and adults alike. This year, the variety of fidget toys, from pop-it and infinity cubes to more unique options like crochet and slug fidget toys, ensures there’s something for everyone. The growing interest in sensory play and stress relief has kept these toys in demand, with new designs and variations like fidget toy advent calendars adding to their appeal.

With their combination of entertainment and stress-relief benefits, fidget toys are expected to be a popular stocking stuffer this holiday season, offering kids an engaging way to play, focus, and relax.

  1. Robot toy

Search Volume: 2400 | Related keywords: robot dog toy, robot dinosaur toy, robot, cat toy, batman robot toy, football robot toy, robot unicorn toy | Brand: Various

Robot toys are poised to be a big hit this Christmas, combining technology with fun, interactive play. Kids are fascinated by the variety of robot toys available this year, from robot dogs and dinosaurs to more unique options like robot cats and unicorns. These toys often come with interactive features, such as voice commands and movement.

Popular brands offer everything from Batman-themed robots to football-playing robots, catering to a wide range of interests. 

  1. Spiderman toy

Search Volume: 2300 | Related keywords: spiderman web shooter toy, spiderman soft toy, spiderman figure toy, spiderman car toy, talking spiderman toy, spiderman, helicopter toy, spiderman motorbike toy, spiderman house toy, spiderman robot toy, spiderman gun toy | Brand: Various

Spider-Man toys are set to be a favourite this Christmas, especially with the continued popularity of the Spider-Man movies and shows. This year, a wide range of options are available, from web shooter toys and action figures to more unique items like Spider-Man-themed cars, motorbikes, and even helicopters.

These toys cater to all kinds of play, whether it’s role-playing with a talking Spider-Man toy, racing around with a Spider-Man car, or battling villains with a Spider-Man gun or robot. Parents can find Spider-Man toys at UK retailers like Smyths Toys, Argos, and online stores such as Amazon. 

  1. Marble run toy

Search Volume: 2200 | Related keywords: wooden marble run toy, marble run bath toy | Brand: Various

Marble run toys are anticipated to be a top choice this Christmas, appealing to children with their fun and educational value. These toys captivate kids by allowing them to build intricate tracks and watch marbles roll through them, creating endless opportunities for creativity and problem-solving. This year, both traditional wooden marble runs and other options like marble run bath toys are gaining popularity, offering different play experiences.

Wooden marble runs are appreciated for their durability and classic appeal, while bath toy variations provide a unique way to integrate play into daily routines. 

  1. Dinosaur toy

Search Volume: 2200 | Related keywords: toy story dinosaur, dinosaur egg toy

dinosaur soft toy, walking dinosaur toy, giant dinosaur toy, pink dinosaur toy | Brand: Various

Dinosaur toys are expected to be a major hit this Christmas, capturing the imagination of children who are fascinated by them. The range of options available this year, from walking dinosaurs and giant dinosaur toys to softer varieties and even dinosaur egg toys, offers something for every young dinosaur enthusiast. 

Popular choices include realistic walking dinosaurs that move and roar, giant dinosaurs for dramatic play, and soft, cuddly options for younger children. Dinosaur toys are sure to be a favourite under the Christmas tree, providing kids with both fun and a chance to learn about the world of dinosaurs.

  1. Bitzee toy

Search Volume: 2100 | Related keywords: bitzee hologram toy | Brand: Spin Master

Bitzee toys are set to be a standout hit this Christmas, capturing kids’ imaginations with their technology and interactive features. Known for their hologram capabilities, Bitzee toys allow children to engage with virtual characters in an interactive way, introducing digital experiences to them. 

  1. Ikea toy kitchen

Search Volume: 2100 | Related keywords: wooden toy kitchen ikea | Brand: Ikea

Ikea’s toy kitchen is expected to be a popular choice this Christmas, appealing to parents and children alike with its quality, design, and educational value. Known for its sturdy construction and stylish, modern design, the Ikea wooden toy kitchen provides a realistic and durable play experience. It allows kids to engage in imaginative cooking and role-playing, helping them develop important life skills and creativity.

This year, the Ikea toy kitchen, with its high-quality wooden build and thoughtful design, stands out as a top choice. Parents can find it directly at Ikea stores or on their website. The toy kitchen’s design and robust construction make it a practical option that offers hours of fun and interactive play for young chefs.

  1. Toy dog

Search Volume: 2100 | Related keywords: robot dog toy, walking dog toy, waffle dog toy, squeaky dog toy, slinky dog toy story | Brand: Various

Toy dogs are set to be a favourite this Christmas, offering a wide variety of playful options that cater to different interests and ages. This year’s popular choices include robot dogs that can move and respond to commands, walking dogs that mimic real pet behaviours, and other options like squeaky dog toys. The classic Slinky Dog from Toy Story also continues to charm kids.

With a diverse selection of toy dogs available, from interactive robotic models to soft, cuddly companions, these toys provide both fun and comfort. 

  1. Toy till

Search Volume: 2000 | Related keywords: toy till with scanner, wooden toy till, toy till with conveyor belt | Brand: Various

Toy tills are expected to be a popular choice this Christmas, as they offer kids a fun way to engage in imaginative play while learning about handling money and running a shop. This year’s favourites include models with scanners for an interactive shopping experience, wooden tills for a classic touch, and tills with conveyor belts that add an extra layer of play.

  1. Toy train

Search Volume: 2000 | Related keywords: train track toy, wooden toy train, domino train toy, toy underground train | Brand: Various

Toy trains are set to be a hit this Christmas with popular options which include train track sets that allow kids to build their own railways, wooden toy trains that offer timeless, durable fun, and creative variations like domino trains that integrate a unique twist into play.

With a range of choices that cater to different interests, from constructing elaborate tracks to engaging in play with themed trains, toy trains offer both educational and entertaining experiences. Their ability to promote fine motor skills, creativity, and problem-solving makes them a popular gift for children this holiday season.

  1. Toy guns

Search Volume: 2000 | Related keywords: toy guns with sound, toy cowboy guns, fortnite toy guns, toy army guns, toy nerf guns | Brand: Various

Toy guns are expected to be a popular choice this Christmas, offering a wide range of options that cater to different interests and play styles. This year, kids can look forward to toy guns that come with exciting features such as sound effects. Other popular options include toy cowboy guns for Western adventures, Fortnite-themed guns for fans of the game, and toy army guns for tactical play. Nerf guns also continue to be a favourite for their engaging foam-based battles.

  1. Optimus Prime toy

Search Volume: 1900 | Related keywords: optimus prime toy voice command, optimus prime self transforming toy, optimus prime truck toy | Brand: Various

Optimus Prime toys are set to be a popular choice this Christmas, captivating fans of the Transformers franchise with their action and technology. This year, options include Optimus Prime toys with voice command features, allowing kids to interact with their favourite robot leader using different commands. There are also self-transforming models that automatically switch from truck to robot mode. For a more classic approach, Optimus Prime truck toys offer traditional, hands-on fun.

  1. Toy hoover

Search Volume: 1900 | Related keywords: dyson toy hoover, henry hoover toy, hetty hoover toy | Brand: Various

Toy hoovers are expected to be a popular pick this Christmas, entertaining children with their realistic and engaging play features. This year, kids can choose from a variety of toy hoovers that mimic real-life models, such as Dyson toy hoovers, which offer a sleek, modern design; Henry Hoover toys, known for their charming, classic look; and Hetty Hoover toys, which add a fun element to cleaning play.

The appeal of toy hoovers lies in their ability to provide kids with a playful introduction to household chores while developing fine motor skills. With their realistic designs and interactive features, toy hoovers make for a practical and entertaining gift, helping to engage children in both fun and pretend housekeeping activities this holiday season.

  1. Toy car garage

Search Volume: 1800 | Related keywords: wooden toy car garage | Brand: Various

Toy car garages are anticipated to be a top choice this Christmas, offering children an engaging play experience. This year, the appeal of toy car garages is heightened by options like the classic wooden toy car garage, which combines durability with a timeless aesthetic. These garages provide a fun environment where kids can park, organise, and interact with their toy cars, enhancing their play and fine motor skills.

——————————————ENDS————————————————-

Methodology

To identify the most popular toys this year, we used Ahrefs to analyse the top keywords related to the word “toy.” We then grouped these keywords into categories based on their similarity, creating a list of specific keywords for each main category.

Any keywords not related to specific toys were removed, such as “toy story” keywords.

About Electric Ride On Cars

Electric Ride on Cars, co-founded by Sam, Jav, and Sid, is driven by their mission as parents to provide thrilling yet safe outdoor toys for children. They personally source ride-on cars, electric scooters, and more from global suppliers, ensuring top quality. Unlike drop-shipping firms, they manage their own stock in London and Bolton warehouses, allowing customers to inspect and collect purchases in person for added convenience. From ride-on cars to electric dirt bikes, the company prioritises customer satisfaction and safety.

Note to editor

Website available at https://electricrideoncars.co.uk/

RankingKeywordParent KeywordVolumeGlobal volumeRelated Keywords
1toy cartoy cars620072000Toy car sets
Tesla toy car
police car toy
lamborghini toy car
kids electric car
toy steering wheel
2toy soldierstoy soldiers520031000airfix soldiers
green army men
3buzz lightyear toybuzz lightyear toy350020000buzz lightyear toy talking
original buzz lightyear toy
buzz lightyear soft toy
buzz lightyear toy story 2
toy story collection buzz lightyear
toy story 2 buzz lightyear to the rescue
4furby toyfurby330011000furby purple interactive toy
furby interactive toy
furby interactive tie dye plush toy
furby coral interactive toy
mini furby toy
5wooden toy kitchenplay kitchen31004800wooden toy oven
toy bbq set
toy market stall
wooden toy kitchen accessories
toy life wooden play kitchen
aldi wooden toy kitchen
pink wooden toy kitchen
6lemieux toy ponylemieux toy pony29004500lemieux toy pony accessories
lemieux toy pony headcollar
lemieux toy pony saddle pad
lemieux toy pony popcorn
mini lemieux toy pony
lemieux toy pony dream
7fidget toyfidget toys260025000tangle fidget toy
pop it fidget toy
fidget toy advent calendar
cube fidget toy
fidget popper toy
gun fidget toy
slug fidget toy
crochet fidget toy
infinity cube fidget toy
8robot toyrobot toys240015000robot dog toy
robot dinosaur toy
robot cat toy
batman robot toy
football robot toy
robot unicorn toy
9spiderman toyspiderman toys23009300spiderman web shooter toy
spiderman soft toy
spiderman figure toy
spiderman car toy
talking spiderman toy
spiderman helicopter toy
spiderman motorbike toy
spiderman house toy
spiderman robot toy
spiderman gun toy
10marble run toymarble run22006900wooden marble run toy
marble run bath toy
11dinosaur toydinosaur toys220013000toy story dinosaur
dinosaur egg toy
dinosaur soft toy
walking dinosaur toy
giant dinosaur toy
pink dinosaur toy
12bitsy toybitzee21008900bitsy hologram toy
13ikea toy kitchenikea toy kitchen21004200wooden toy kitchen ikea
14toy dogtoy dogs200015000robot dog toy
walking dog toy
waffle dog toy
squeaky dog toy
slinky dog toy story
15toy tilltoy till20002100toy till with scanner
wooden toy till
toy till with conveyor belt
16toy traintoy train200023000train track toy
wooden toy train
domino train toy
toy underground train
17toy gunstoy guns200020000toy guns with sound
toy cowboy guns
fortnite toy guns
toy army guns
toy nerf guns
18optimus prime toytransformers toys190018000optimus prime toy voice command
optimus prime self transforming toy
optimus prime truck toy
19toy hoovertoy hoover19002100dyson toy hoover
henry hoover toy
hetty hoover toy
20toy car garagecar garage toy18003500wooden toy car garage

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